How to bootstrap a SaaS startup as a content creator with Brennan Dunn (Founder of RightMessage)
In this episode of The Bootstrapped SaaS Operator, Brennan Dunn, founder of RightMessage, joins us with his exciting journey from an agency owner to a prolific content creator and then to a SaaS founder.
Tune in to learn more about:
~ What “creator habits” helped Brennan in his founder journey?
~ How to approach marketing if you have multiple ICPs?
~ How to approach marketing if you have multiple ICPs?
~ The best way to bootstrap a SaaS company in 2023.
Timestamps
- (00:00) - Intro
- (00:08) - What problem does RightMessage solve?
- (00:31) - RightMessage's Best ICP.
- (01:04) - How Brennan navigates with multiple ICPs?
- (02:53) - Why RightMessage is going up market?
- (04:17) - How much traffic does a website need for RightMessage to work?
- (06:13) - How did Brennan initially start RightMessage?
- (09:02) - What mistakes Brennan and team made in the start?
- (11:30) - Why Brennan bought his partner out?
- (13:25) - How does Brennan handle pressure?
- (16:14) - What would Brennan do differently if he could start over?
- (19:47) - How's he planning to get to his goal for RightMessage?
- (24:14) - What does RightMessage users' journey look like?
- (27:45) - What creator habits helped Brennan in his founder journey?
- (30:24) - Outro
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Follow Brennan Dunn
On YouTube: https://www.youtube.com/@BrennanDunn/
On LinkedIn: https://www.linkedin.com/in/brennandunn/
On Twitter: https://twitter.com/brennandunn
Mentioned In The Episode
RightMessage - Brennan’s Current Startup
TinySeed - Bootstrappers-focused funding platform
ReactSquad.io - React.js Agency for Startups
EarlyNode
On LinkedIn: https://www.linkedin.com/company/earlynode
On Twitter: https://twitter.com/EarlyNode
On Instagram: https://www.instagram.com/earlynode_crew/
On Facebook: https://web.facebook.com/earlynode
On YouTube: https://www.youtube.com/@earlynode
On TikTok: https://www.tiktok.com/@earlynode
Nikolas Chapoupis
On Twitter: https://twitter.com/nikolas_chap
On LinkedIn: https://de.linkedin.com/in/nikolas-chapoupis
Creators and Guests
